Below is a press release. I’ve asked our PR guy whether they’ve got the IPv6 functionality in yet so we can wrap up that incomplete bit from the initial reviews.
AmpliFi HD Mesh Wi-Fi Available at Best Buy, GameStop and Sam’s Club
New Retailers to Carry AmpliFi Products in Select Stores and Online
SAN JOSE, CA, April 19, 2017 – Ubiquiti Labs, the consumer technology arm of wireless networking company Ubiquiti Networks, Inc. (NASDAQ: UBNT) (“Ubiquiti”), today announced that it is expanding the availability of its AmpliFi HD Mesh Wi-Fi products through new relationships with Best Buy, GameStop and Sam’s Club. Starting this month, AmpliFi HD will roll out to select retail stores in the U.S., allowing consumers to experience innovative mesh Wi-Fi technology first hand. Building on existing retail channels Amazon.com and AmpliFi.com, each of the new retailers will also sell AmpliFi online.
“Dead zones, slow connections, security issues and routers that are difficult to configure are widely-recognized challenges of the connected home,” said Ben Moore, vice president of business development at Ubiquiti Networks. “We developed AmpliFi HD to solve many of these issues with a product that is meticulously designed for the home, ranging from the industrial design and advanced antenna technology to the plug-and-play installation. AmpliFi HD has been very well received and working with brick and mortar retailers will help us educate even more people about the many benefits of the product.”
AmpliFi HD is designed to offer simple, elegant solutions to support smart home capabilities. It delivers fast internet bandwidth throughout the entire home even when supporting multiple devices at the same time. As consumer demand for mesh Wi-Fi continues to rapidly grow, retailers are expanding their shelf space for these solutions. Now, more people can buy the beautifully designed AmpliFi Wi-Fi products that stand out in its category through a unique combination of form and function. Designed from the outside in, AmpliFi is meant to be a showcase piece for the modern home. The AmpliFi central routing device camouflages an advanced antenna design as a stunning desktop piece featuring a glowing base LED and a smart LCD display.
AmpliFi is the first Wi-Fi router offered at GameStop stores throughout the U.S., bringing foolproof, simple to set up connectivity to a community that needs major bandwidth – gamers. “We are constantly looking at how we creatively explore new opportunities where having the ultimate Wi-Fi experience is a must. Multi-player console gaming is another great use case for AmpliFi because of the high-bandwidth needed for a highly visual, blip free performance,” said Moore.
The AmpliFi HD family includes the AmpliFi HD Mesh System (MSRP $349.99), standalone AmpliFi HD Router (MSRP $149.99) and standalone AmpliFi HD Mesh Point (MSRP $129.99). The AmpliFi HD family features unlimited scalability and is fully customizable for any home no matter the square footage. Customers can, for example, buy the standalone AmpliFi HD Router first and add the AmpliFi HD Mesh Points later for increased coverage. The AmpliFi HD Mesh Points are also the first of its kind that work with any third-party Wi-Fi router to create a mesh Wi-Fi system. The Mesh Points feature high-gain antennas hidden within a small footprint that can seamlessly be installed into any open electrical socket. These devices are uniquely powered by a magnetized base that provides both power and directional adjustment of the antenna for optimal performance.
AmpliFi HD offers plug-and-play setup through an app that directly links AmpliFi devices to a smartphone via Bluetooth LE. With a simple, intuitive setup, users can manage their new network, monitor ISP speeds, invite guests, create family profiles and oversee network security.
About Ubiquiti Labs
Ubiquiti Labs is the consumer electronics innovation laboratory of Ubiquiti Networks (NASDAQ: UBNT) (“Ubiquiti”), a leader in wireless communication devices for enterprises and service providers. The first mission of Ubiquiti Labs is solving chronic Wi-Fi challenges now facing the modern connected home with AmpliFi.
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