Nokia’s Android phone revival has to be about more than just phones


For romantics among us, one of 2017’s most enticing storylines will be witnessing the return of the Nokia brand to the world of smartphones. Nokia is the company that defined the mobile phone for most of us in Europe (even if its US presence was never that large), and its revival as a phone maker must be greeted with a fitting amount of nostalgia-tinted enthusiasm. But as fun as the prospect of a new Nokia Android phone next year may sound, it’s also one of the most quixotic ventures imaginable, and the new company’s chances of commercial success are, in my judgment, somewhere between slim and none.

DOA, or “dead on arrival,” is one of the briefest ways to dismiss an incoming piece of technology that you foresee no future for. You could…

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