Twitter has a new head of product who barely uses the product

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Twitter’s ceaseless search for someone to tell the social network where to go and how to get there has come to a momentary pause. The company announced today, on Twitter of course, that it has hired startup founder Keith Coleman as vice president of product.

Coleman, according to his Twitter bio, is the CEO of Yes Inc., a relatively unknown Bay Area startup responsible for two social apps called Frenzy and WZD. Frenzy offers a way to make quick plans with friends, while WZD is a blend Facebook and Snapchat that lets you share what you’re doing with friends by posting photos and videos layered with emojis and text. Because Yes is joining Twitter alongside Coleman, both apps are being shut down, according to a note posted to Yes’ website….

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